The Acta · Notes from the studio
Acta
In Rome the Acta were the daily record of what happened and what was decided. Ours are short notes on how we work, written so that you can steal the useful parts.
06 notes
New one every month
No tracking, no popups
Process
Why every site needs a foundation stone
Before we draw anything we write one sentence about what the site must do. Here is how, and why it saves weeks.
5 min read
Research
We measured 40 hero sections. Here is what held up.
A small study of forty landing pages, what visitors did in the first ten seconds, and the three habits that mattered.
7 min read
Craft
Pixel art at scale: a field guide
How we draw sprites, keep them crisp at every screen size and let clients swap them without a designer.
6 min read
Engineering
The case for the boring stack
We use the same small set of tools for almost every build. Here is why, and when we break the rule.
6 min read
Writing
Writing captions like inscriptions
Stone carvers pay for every letter. Writers should too. Six edits that make interface text shorter and warmer.
4 min read
Studio
How we quote: a look inside the ledger
Our prices are public and our method is boring. Here is the spreadsheet logic behind every proposal.
5 min read
The monthly Acta
One letter a month. No spam, no eagles.
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